Insights
New brand identity for all-round technical service provider Unica
Unica celebrates its 85th anniversary this year. The company has grown from a mechanical installation company to an all-round service provider with international coverage. A great opportunity to freshen up and modernise the brand identity.
The company cars of Unica are one of the most visible brand identity carriers of the organisation. They are often on the move and visible at various project locations throughout the entire country. Although company cars are the perfect business cards, the rebranding can be challenging. Because how do you rebrand a fleet that is fully deployed in the daily activities of the organisation?
The ongoing brand identity activities regarding the vehicle fleet, such as damage repairs and new cars, are performed by Bergslot. They have asked us to use our expertise in setting up and managing the project.